Surprised SXSW at our How to Create a Viral Video panel

19 Mar 2010 Posted by Jonathan Wells in Technology, Film, Film Festivals

OK Go’s Damian Kulash surprises 700 audience members of SXSW’s Viral Video Panel

Saturday at the conclusion of our SXSW panel, How to Create a Viral Video (which featured Damian Kulash, frontman of OK Go, Margaret Gould Stewart of YouTube and Jason Wishnow, director of film and video at TED) we concocted an interactive demonstration. Damian jumped up on the panel table, Jason grabbed a video camera and we invited the audience to help us reenact the popular viral video Surprised Kitty.

We sent forth the audience with the mission to Surprise SXSW, document the results and tag them on Twitter with #surprisesxsw. In chronological order we present the contest submissions to date:

Surprised Napkin

Surprised Wayne Sutton

Surprised Lego Kitty

Surprised Bee Man

Surprised Chevy Volt Chassis

Surprised Celeste Griffin

Surprised Back Hoe

Surprised Zone Bar

Surprised Jonas Brothers

Surprised Gary Vaynerchuck

SXSW Chat Roulette Surprise

Surprised Hangover

Lego Angel

Surprised McGruber Cast

Surprised Kitties

Link to Surprised Dexter video
Surprised Dexter

4 Comments

[…] fine friends at Flux fresh from SXSW, brings Los Angeles yet another exciting (free!) event as their stellar Screening Series at the […]

[…] fine friends at Flux fresh from SXSW, brings Los Angeles yet another exciting (free!) event as their stellar Screening Series at the […]

Hi there! I’m one of the entrants to the #surprisedsxsw contest. Haven’t heard any word on the winners… has anyone else?

See my post on #surprisedsxsw: http://ericaswallow.com/2010/03/16/surprisedsxsw/

[…] Nice encounter with Nancy Schiesari, as we managed to meet at the SXSW How to Create a Viral Video panel, that ended up with a surprising “surprise“… […]

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